Christophe Georges

Board member for sales and marketing

Christophe Georges serves as the Bentley Motors Board Member for Sales and Marketing, overseeing global sales, marketing, and aftersales strategies. He joined Bentley in 1998 and has built an extensive career spanning over 26 years with the company. Christophe previously held various leadership roles, including Global Sales and Marketing Director and President and CEO of Bentley Americas, the marque’s largest and most profitable market.
 

In a wide-ranging career with the luxury British marque, Christophe has held global positions ranging from Director of Marketing and Product Strategy to President and CEO of Bentley’s largest region, Bentley Americas. He held that role twice, from 2007–2015 and 2019–2024, for nearly 15 years. During his time in North America, Christophe directed record sales and profitability, while expanding the retailer network to 60 dealerships, and played a significant role in overseeing the strategic initiatives for the launch of all models in North America, including the most popular model, the Bentley Bentayga.. His leadership significantly strengthened Bentley’s brand presence and delivered strategic growth across international markets.
 

Christophe is a French native and holds a Master’s Degree in Economic Science from Louis Pasteur University in Strasbourg, France. Georges also speaks French, English and German. He is deeply committed to Bentley's vision for sustainable luxury, contributing to the Beyond100+ strategy that positions the company at the forefront of innovation and excellence.

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