Christophe Georges

Christophe Georges serves as the Board Member for Sales and Marketing at Bentley Motors, overseeing global sales, marketing, and aftersales strategies. He joined Bentley in 1998 and has built an extensive career spanning over 26 years with the company.

In a wide-ranging career with the luxury British marque, Christophe has held global positions ranging from Director of Marketing and Product Strategy to President and CEO of Bentley’s largest region, Bentley Americas. He held that role twice, from 2007–2015 and 2019–2024, for nearly 15 years. During his time in North America, Christophe directed record sales and profitability, while expanding the retailer network to 60 retailers, and played a significant role in overseeing the strategic initiatives for the launch of all models in North America, including the most popular model, the Bentley Bentayga. His leadership significantly strengthened Bentley’s brand presence and delivered strategic growth across international markets.

Christophe also holds a Master’s Degree in Economic Science from Louis Pasteur University in Strasbourg.

Christophes’s dedication to the brand and his success of positioning the company at the forefront of innovation, luxury and excellence will enable him to bring the Beyond100+ vision to life as Bentley transitions to an electric future.