Bentley unveils 2025 Remembrance Car honouring colleagues lost 85 years ago

• A one-of-a-kind Bentayga EWB Azure designed specifically to honour Remembrance Day
• Fourth dedicated Remembrance Car uniquely created by the Bentley Design team in collaboration with colleague network BeReady
• Bentley will pay tribute during onsite Remembrance event with dignitaries from the Ministry of Defence, local Royal British Legion and Crewe Town Council
• The Remembrance car will then support community events across Crewe and beyond, including the Race of Remembrance in Anglesey

(Crewe, 7 November 2025) Bentley Motors has proudly unveiled its latest tribute to the Armed Forces, a one-of-a-kind Bentayga EWB Azure, specially designed for Remembrance Day in the UK. The 2025 design, developed by Bentley’s design team in collaboration with the colleague-led BeReady network is focused on the Battle of Britain and is a tribute to the 17 colleagues who tragically lost their lives whilst building the Merlin Aero Engine when the bomb dropped over Crewe 85 years ago and honours all those who have served.

The final design is a Satin Artica White Bentayga EWB which features bold artistic artwork and metallic gold details. The side of the car features the silhouette of an aircraft, sat just behind the wing vent. From this aircraft falls a number of poppies which grow in size as they descend down the car, depicting the poppies falling from the plane.  Initials, in gold metallic, are placed on pillars to commemorate each of the 17 people lost. Finally, the number 85 features on the grille and bespoke poppy embroidery carry on the anniversary homage inside the car.

Robin Page, Director of Design at Bentley Motors, shared his thoughts on the Remembrance Car:    

“This annual project is one of the most meaningful for our team, a symbol of our collective memory and the sacrifices made by countless individuals. Every detail of the Bentayga – from the cascading poppies to the gold initials honours those who served and ensures their legacy continues to inspire through the design.’

This commemorative project is particularly meaningful to Bentley’s BeReady network, one of five Diversity, Equity, Inclusion and Belonging (DEIB) networks, which provides a supportive space for veterans and acting reservists. For the networks members, who value the design deeply as a way to reflect on bravery and sacrifice, the Remembrance Car stands as a powerful reminder of shared heritage.

Chris Cole, Product Line Director, commented:

“Bentley continues to show its respect and commitment to the armed forces around the world, and our colleagues at Crewe through our Be Ready network. We were proud to be awarded the silver status for the UK’s Armed forces Covenant this year, and this year's Remembrance will pay particular focus to the 85th anniversary of the Battle of Britain, and the sad loss of 17 Rolls Royce and Bentley colleagues following a bombing of the Crewe site in December 1940.”

The Remembrance Car will embark on a journey across the UK to mark this year’s events, making key appearances as a symbol of reflection and respect, starting with the local community in Crewe.     

Over the weekend, the car will feature prominently at the Race of Remembrance in Anglesey, organised by Mission Motorsport, where it will serve as the course car in an event uniting a community in remembrance. The car then returns to Bentley’s Crewe headquarters on the 11th of November, where Bentley colleagues will gather in reflection. Finally, on the 18th of November, the car will be displayed at the His Majesty’s Lord-Lieutenant of Cheshire Awards, embodying Bentley’s ongoing commitment to honouring and supporting the Armed Forces.

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